Despite these challenging times we’re in, according to Which?[i], the housing market has appeared to have experienced somewhat of a mini ‘boom’. Schemes such as the stamp duty holiday and the increased time spent indoors are encouraging us to assess whether our homes really are perfect for us, encouraging some people to sell up and seek somewhere more suited to them.

If you’ve recently decided to put your house on the market, you may be asking yourself “how can I get the most from selling?”

Today, we’ll be answering that for you and it’s quite simple really; it’s all about impressions.

How do you make the best impression? By staging your house.

In today’s post, we’ll be covering all aspects of home staging to ensure your house is snapped up in no time at all.


What is Home Staging?

Home staging is the fine art of presenting your home in it’s best light to sell it[ii]. When a person comes to view your property, they’re going to wonder if they can envisage themselves living there. This means you’ll need to create an environment that your potential buyer is eager to come home to, so now’s the time to do some spring cleaning and organising. Declutter and depersonalise your home the best you can, and, if necessary, seek the help of an interior stylist if you don’t feel you have the knack for it yourself.

But isn’t it good to just leave the home neutral with space to create?

Yes, a blank, neutral canvas is always great, but by adding furniture and stylish accessories to your home, you can sell your house up to three times faster[iii], and who doesn’t want that?


How to Stage Different Parts of Your Home

So, where to start… The thought of staging an entire home can be daunting, especially when some professionals dedicate their career to this craft. But, with the help of this guide, we’ll walk you through how to dress a house for sale efficiently and effectively - without it costing a fortune.


Outside

House exterior

First impressions count, meaning that the outside of your home needs to be in tip-top shape to not only attract passers-by but the people who’ve already booked a viewing for your home.

The door - Let’s start with the front door. Replacing them can be expensive, but if it’s already got some nice features and requires a little TLC, just consider giving it a fresh lick of paint. Try using something bold such as a vibrant red or blue. Black can also be used, but only if it’s in keeping with the exterior of the property; for example, black may not look as welcoming against brick as it would against a white exterior.

Accessories - A stylish doormat and some outdoor plants can also frame the entry to your home perfectly. Don’t forget seasonal touches too; if it’s Christmas, consider putting a wreath up to give that extra sense of comfort.

A finishing touch - Pay attention to the details, like doorknobs and doorbells as replacements can be picked up for next to nothing at places like B&Q or Screwfix.

Tidy up - If you have a driveway, be sure to give it a power wash and add some bedding plants to the external edges to complete the look.


Entrances and Hallways

Freshen up - Simple items in your entranceway can transform the overall appearance of your home. Your hallway will see a lot of traffic come an go over the years so it’s always best to start with a fresh lick of paint and an inspection of the floors.

Declutter - From there it’s time to declutter. Hallways can easily become a space to amass coats and shoes when finding a home for them will keep the space looking more open and inviting.

Introduce storage - If you have a staircase, consider utilizing under stair storage as a place to hide shoes, handbags, and those things that don’t seem to have a correct home and don’t forget to accessorise.

Light it up - Great lighting is important in a hallway as it will create a positive flow throughout the house. Mirrors can also add to this, making spaces look bigger and the area look brighter. If you have the room, consider putting placing a lounge chair/blankets and books in a corner to create a reading nook.

The final touch - Finally, a hallway runner can complete the space and protect your floors from all that foot traffic.

No hallway? - No problem. If you own an open plan apartment with no definitive entrance/hallway, then create one by accessorizing; use dividers, a drinks table, whatever you feel you need to highlight and define the space.


Living Room

Living room sofa

Your lounge will likely be the centre stage of your home and it needs to be an environment you can relax in, yet also entertain in too. When staging your living room be sure to get rid of any clutter; this includes family photos, magazines and books that are lying around (if they’re neatly stored in a bookcase which adds to the aesthetic that’s fine) and, if necessary, consider getting your carpet professionally cleaned.

Lounges should be kept open and neutral, you can then add colour with your accessories like cushions, lamps and vases. You should also ensure that you choose the right furniture. Everyone loves a huge comfy corner sofa, but if it takes up all the available living space then it will make your room look small, cramped and uncomfortable.


Bedrooms

White bedroom

When staging a bedroom, it’s best to opt for neutral tones which can be later added to with textures and layering.

Storage - Storage space needs to be paramount in a bedroom to reduce clutter. If you have an alcove in your room consider installing some fitted wardrobes. Mirrored fronts can sometimes create the illusion of a bigger space too.

Create a blank canvas - But the most important part of staging any bedroom is getting the bedding right. If the room’s big enough always go for a double bed and start with a blank canvas of white/off white. You can then add various cushions and even a basket weave throw. Adding a rug to the base of the bed also can help bring the room together.

Accent pieces - Finally, accessorise with bedside lamps, a candle, maybe even some books; remember if there’s limited space don’t clutter it. Pay attention to lighting and add some artwork on the walls or include an interesting headboard to add a bit of flair


Bathrooms

Bathroom

Even slightly dated bathrooms can be given an overhaul for less with a little bit of creativity and more important cleanliness.

Keep it clean - Rule number one of staging a bathroom is to ensure that it’s spotlessly clean. If this requires a bit of re-grouting of the tiles then so be it.

Accessorise & clear out - Accessorise the bathroom with appropriate items such as crisp towels, a diffuser and maybe a candle. Ensure that any wash products you have on display are stylish in design and are all the same brand. Having a ton of half-full shampoo bottles and shower gels strewn around the bath isn’t going to appeal to potential buyers.  

Finishing touches - A mirror has both practical uses and can add some style to your bathroom. Ensure finishing touches such as bathmats are clean and sparkling and the room isn’t damp.


Kitchens

Kitchen

Clean & tidy - A kitchen first and foremost needs to be clean and uncluttered. Be sure to do the basics like wipe down all surfaces, polish taps, mop the floor and empty the bin. Also, try not to cook in there within a couple of hours of a viewing. Even if your kitchen is a little dated, if it’s clean it’ll look 10 times better. Don’t forget the little things too like organising cupboards and cleaning your fridge as people might want to take a sneak peek to see what the storage is really like.

Refresh kitchen accents - When it comes to cabinets, kitchens can be given a new lease of life for the cost of a high-quality tin of wooden paint and a few replacement cupboard knobs. Keep things light and bright as dark cupboards can make a space look smaller. Worktops can be a little more expensive so should only be replaced if they’re badly scratched or damaged; the same goes for tiling.

Lighting - Next up, focus on your lighting. If you have an island or a breakfast bar, consider some pendant lighting above it has both stylish and practical implications as no one eats in the dark.

Relevant accessories - Finally, accessorise with kitchen-appropriate items. A fresh bowl of fruit, a stylish cookbook on a stand or a stylish cutting board will do the trick. Plants can be added too if you have some empty shelving space.


Dining Rooms

Dining room table

Finally, your dining room is something you shouldn’t be missing off. If you’re lucky enough to have this extra downstairs space you need to market it and make it a space that’s 100% dedicated to eating and entertaining - not a storage space for children's toys or other random household objects.

The table will be your centrepiece so set it well and accessorise like you’re having guests over for dinner. Directional lighting is also a great idea and dimmer switches can help to create different moods depending on the type of viewer you’ll have visiting the property.

You can also add some artwork to the room that complements the style and colour scheme. 

By now, if you’ve followed, or are starting to follow the above home staging tips, we’re confident your home will be snapped up in no time. Remember, cleanliness is the top home staging tip for any room in your home and everything else should fall into place from there with a little creativity and a spot of DIY!


References List

Maunder, S. (2020) How is Coronavirus Affecting House Prices? [online] available at: https://www.which.co.uk/news/2020/12/how-will-the-coronavirus-affect-house-prices/ [accessed 11th December 2020]

Rightmove (2016) What is Home Staging and Will It Help Sell My House? [online] available at: https://www.rightmove.co.uk/news/what-is-home-staging/ [accessed 11th December 2020]

Norwood, G (2019) Houses that are ‘staged’ sell three times faster than average – claim [online] available at: https://www.estateagenttoday.co.uk/breaking-news/2019/4/houses-that-are-staged-sell-three-times-faster-than-average--claim [accessed 11th December 2020]


Sources

[i] https://www.which.co.uk/news/2020/12/how-will-the-coronavirus-affect-house-prices/

[ii] https://www.rightmove.co.uk/news/what-is-home-staging/

[iii] https://www.estateagenttoday.co.uk/breaking-news/2019/4/houses-that-are-staged-sell-three-times-faster-than-average--claim